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  • Product
    • MESSAGING
      • WhatsApp icon
        WhatsApp Business Messaging
        Chat with customers on WhatsApp
      • RCS messaging icon
        RCS Business Messaging
        Rich, branded messages on Android
      • SMS icon
        SMS
        new
        Reliable reach on every mobile phone
      • Email icon
        Email
        new
        Transactional and campaign emails
    • voice
      • Icon with stylized red waveform bars inside a rounded square outline and a sparkle shape in the top right corner.
        AI Voice Agents
        Natural voice calls, handled by AI
      • WhatsApp business calling icon
        WhatsApp Business Calling
        Verified calls inside the WhatsApp chat
      • WhatsApp dialer icon
        WhatsApp Dialer
        new
        Click to call customers on WhatsApp
      • IVR icon
        IVR
        new
        Route every caller to the right team
      • Icon of an orange phone handset with an arrow pointing diagonally upward and to the right, indicating an outgoing call.
        Outbound Calling
        Run high-volume calling campaigns
    • agent studio
      • Red network or flowchart diagram icon with one circle connected on top to two circles below by red lines.
        Chatbot Flow Builder
        Build chat flows visually, no code
      • Orange chatbot icon with a smiling face inside a speech bubble shaped like a robot head with an antenna.
        AI Agent Builder
        Train AI agents on your own content
    • engagement
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        Campaign Orchestration
        Run campaigns across every channel
      • Segmentation icon
        Segmentation
        new
        Target the right audience every time
      • Ticketing icon
        Ticketing
        new
        Track and resolve every support request
      • Icon of three vertical red bars of different heights representing a bar chart or analytics graphic.
        Analytics
        See deliveries, reads and replies live
      • Icon of two overlapping orange speech bubbles representing live chat or messaging.
        Live Chat
        Hand off to human agents with context
  • Solutions
    • MESSAGING
      • Collections icon
        Collections & Recovery
        Recover dues faster with AI outreach
      • Red megaphone icon centered on a rounded square.
        Sales & Promotions
        Turn conversations into revenue
      • Appointment booking icon
        Appointment & Order Updates
        Confirmations, reminders and alerts
      • Onboarding icon
        Onboarding & KYC
        new
        Verify and onboard customers in chat
      • Survey and feedback icon
        Survey & Feedback
        new
        Collect ratings and feedback in chat
    • Customer journey
      • Lead generation icon
        Lead Generation
        Capture leads from ads and chats
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        Lead Qualification & Nurturing
        Qualify and nurture high-intent leads
      • Customer support icon
        Lead Re-engagement
        Win back cold and inactive leads
      • Customer support icon
        Customer Support & Experience
        Resolve faster on every channel
  • Industries
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        Finance & BFSI
        Collections, KYC and alerts
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        E-commerce & D2C
        Cart recovery and order updates
      • Red network or flowchart diagram icon with one circle connected on top to two circles below by red lines.
        Travel & Hospitality
        Bookings and guest support
      • Orange chatbot icon with a smiling face inside a speech bubble shaped like a robot head with an antenna.
        Healthcare
        Appointments, reminders and reports
      • Red megaphone icon centered on a rounded square.
        Automobile
        Test drives, service and follow-ups
      • Orange line connecting three circles of different sizes placed diagonally from top left to bottom right on a rounded square.
        Real Estate
        Site visits, leads and follow-ups
      • Segmentation icon
        Education
        new
        Admissions, fees and student updates
  • Resources
      • Red network or flowchart diagram icon with one circle connected on top to two circles below by red lines.
        Blogs
        Ideas on messaging, voice and AI
      • Red network or flowchart diagram icon with one circle connected on top to two circles below by red lines.
        Case Studies
        Results from brands using MsgKart
      • Red network or flowchart diagram icon with one circle connected on top to two circles below by red lines.
        Docs
        API references and setup guides
      • Red megaphone icon centered on a rounded square.
        Message Templates
        Ready-made templates to start fast
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        Webinars
        Live and recorded expert sessions
  • About Us
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        About Us
        Our story, mission and team
      • Red network or flowchart diagram icon with one circle connected on top to two circles below by red lines.
        Partner with us
        Join the MsgKart partner program
      • Red megaphone icon centered on a rounded square.
        Contact Us
        Sales, support and office details
Book a Demo  →
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Legal

Privacy Policy

MsgKart by Vikraysoft Private Limited

Thank you for being a part of MsgKart by Vikraysoft Private Limited. Your privacy is important to us. Please read the following statement to understand our information gathering and dissemination practices.

Scope

MsgKart (hereinafter referred to as “the Company,” “we,” “our,” “us”) offers a suite of messaging software-as-a-service solutions through a single platform to help customers manage communications with their users. The Company is committed to protecting and respecting your privacy. This Privacy Policy, together with the terms and conditions available at Terms & Conditions, and all other policies listed as part of MsgKart, outlines the privacy practices of MsgKart regarding the collection, use, and safeguarding of your information through our services. By using, registering, or signing up for MsgKart, you accept the terms of this Privacy Policy. If you do not accept any of these terms, your usage of MsgKart will be restricted. Your clicking of the “agree” button and submission of personal information, or if you are a minor, the submission of your personal information either by your parents (or your legal guardian) or by you with the permission of your parents (or legal guardian) to MsgKart will be deemed as your acceptance of this Privacy Policy.

This Privacy Policy is an electronic record in terms of the Information Technology Act, 2000 (as amended/re-enacted from time to time) and rules thereunder, and is published in accordance with the provisions of Rule 3 (1) of the Information Technology (Intermediaries Guidelines) Rules, 2011, which mandates publishing rules and regulations, privacy policy, and terms of use for access or usage of MsgKart. This Privacy Policy is an electronic record, generated by a computer system and does not require any physical or digital signatures.

Changes to the Privacy Policy

We will treat your information in accordance with applicable laws and regulations of India. This Privacy Policy is subject to modification(s) based on business, legal, or regulatory requirements and will be updated online from time to time. We will make all efforts to communicate any significant changes to this Privacy Policy to you. You are encouraged to periodically visit this page to review the Privacy Policy and any changes to it. Your continued participation in MsgKart after any modification(s) to this Privacy Policy will be deemed as your acceptance to such modification(s).

Personal Information We Collect

“Personal information” is defined as information that can be used to identify you and may include details such as your name, age, gender, contact information and details, incoming/outgoing messages, business information, and products and services you are interested in or require more information about. Insofar as sensitive personal information is concerned, it will carry the meaning as may be defined by applicable laws from time to time.

We collect, use, and share your personal information in the following manner:

Collection

We may collect your personal information whenever relevant, to provide you with the services and/or complete any transaction or provide any product you have requested or authorized under MsgKart. You also consent to the collection of certain personal information in the course of your applying for the products and/or services with regards to MsgKart.

Usage

We seek this personal information either to:

  • (a) validate and process your request for the usage of MsgKart;
  • (b) assist the Company and/or any of its affiliates to handle and fulfill your orders and/or transactions, if any;
  • (c) communicate details of any allied products and/or services and/or transactions to any third party;
  • (d) improve the quality of MsgKart;
  • (e) assist you in determining the services/products best suited for your needs;
  • (f) facilitate our internal business operations, including the fulfillment of any legal and regulatory requirements;
  • (g) provide you with recommendations about services/products you may be interested in, based on your participation in MsgKart;
  • (h) provide you with marketing communications and advertising that we believe may be of interest to you;
  • (i) resolve disputes or troubleshoot problems;
  • (j) detect and protect us against any error, fraud, and other criminal activity;
  • (k) enforce our terms and conditions; or
  • (l) as otherwise described to you at the time of collection.

Sharing

We may disclose your personal information to our affiliates when necessary to (a) provide the services on our behalf or on your behalf in relation to MsgKart; (b) display advertising and promotional services; (c) provide search results and links (including paid listings and links); (d) provide efficient customer service. Please note that our entities and affiliates may market to you as a result of such sharing. If you wish to opt-out of any such sharing, do email us at contact@msgkart.com. We may disclose your personal information to any third parties. This disclosure may be required for us to provide you and such third parties with services under MsgKart or for enhancing your experience, or to comply with our legal obligations. We may also share your personal information with external organizations or individuals if we believe that such access, usage, preservation, or disclosure of the personal information is reasonably necessary to:

  • (a) meet any applicable law, regulation, legal process, or enforceable governmental request;
  • (b) detect, prevent, or otherwise address fraud, security, or technical issues;
  • (c) protect against any harm to the rights, property, or safety of our customers or the public, as required or permitted by applicable laws in India.

Non-Personal Information We Collect

Non-personal information is defined as any information that does not personally identify you and may include unique system or hardware identifiers, system or application software, and peripherals. Any non-personal information, when clubbed with personal information, shall be treated as personal information. The following is the manner in which we collect, use, and share non-personal information.

Collection

You agree that MsgKart may collect diagnostic, technical, and usage-related information for the usage purposes described below or communicated to you at the time of collection. This information, once collected, is anonymized in a manner that does not personally identify you.

Communication

By visiting our Booking Platform or by providing your information, you consent to the collection, use, storage, disclosure and otherwise processing of your information (including sensitive personal information) on the Booking Platform in accordance with this Privacy Policy. If you disclose to us any personal information relating to other people or make booking on their behalf, you represent that you have the authority to do so and to permit us to use and share the information in accordance with this Privacy Policy.

You, while providing your personal information over the Platform or any partner platforms or establishments, consent to us (including our other corporate entities, affiliates, partners, technology partners, marketing channels, business partners and other third parties) to contact you through SMS, instant messaging apps, call and/or e-mail for the purposes specified in this Privacy Policy.

Usage

The non-personal information is gathered periodically to provide and improve MsgKart and services therein, facilitate the provision of software updates, product support, and other services to you (if any) and to verify compliance with the terms of this Privacy Policy. As non-personal information does not personally identify you, we may use and disclose non-personal information at our discretion, subject to applicable laws.

Sharing

To enable MsgKart partners and Third-Party Service Providers to improve their software, hardware, and services designed for use with MsgKart, we may also provide any such partner or Third-Party Service Providers with a subset of diagnostic information that is relevant to such partner’s or Third-Party Service Provider’s software, hardware, and/or services, as long as the diagnostic information is in a form that does not personally identify you.

Cloud API

WhatsApp Infrastructure means WhatsApp Enterprise Client deployment which helps communication between users and the MsgKart platform.

The Client hereby confirms and agrees that upon sharing the data on the WhatsApp infrastructure, all the data shared by the Client in relation to the WhatsApp messaging will now reside on Cloud API's ("Data Residence"), a Meta Product.

It is further understood and accepted that any Client data previously routed & stored on WhatsApp infrastructure i.e. for the purpose of messaging/notification on WhatsApp, the WhatsApp infrastructure shall henceforward be migrated to the data centers which are currently located in North America and European Union via Cloud API service by Meta.

For the purpose of the provision of services under this Agreement, the Client hereby acknowledges that for the WhatsApp infrastructure data localization is not offered by the Company for any such data shared or obtained by the Company in the process of providing the WhatsApp messaging to the Client.

Location Services

MsgKart, its licensees, and agents may access, collect, and analyze your participation in MsgKart and usage of MsgKart therein and other information related to your location on a regular basis through Bluetooth and Wi-Fi signals and other technologies and data for the performance of the services provided by MsgKart and to help improve the design, functionality, performance, and content of MsgKart. In order to collect geo-location information, the location settings must be enabled on your device. Therefore, in some cases, the device may request that you enable the location settings. Except in cases where any specific services requested by you require or involve personal identification, MsgKart collects location data anonymously and in a form that does not personally identify you. By using MsgKart, you agree and consent to the transmission, collection, maintenance, processing, and use of your location data and queries to provide and improve such services of MsgKart.

Cookies

We place both permanent and temporary cookies in your device in relation to MsgKart. Information collected by cookies and other technologies are treated as non-personal information. However, to the extent that IP addresses or similar identifiers are considered personal information by local law, we treat any information linked to such identifiers as personal information. Similarly, to the extent that non-personal information is combined with personal information, we will treat the combined information as personal information.

Other Information MsgKart Collects

MsgKart may also collect other information about you in ways that MsgKart describes to you or otherwise with your consent. You can choose not to provide us with certain types of information, but doing so may affect your ability to avail and/or use some services.

Third-Party Services, Third-Party Applications, Websites & Services

Third-Party Services shall mean the third-party services made available by the Company under MsgKart, including but not limited to WhatsApp business platforms, and the term “Third-Party Service Provider” shall mean the provider of such Third-Party Services. MsgKart may include links to other websites/applications or any of its sub-domains or websites/applications of any Third-Party Service Providers or may display advertisements from such Third-Party Service Providers and other content.

Summary

Scope & Acknowledgment: MsgKart by Vikraysoft Private Limited, located at 43 Nisarga, 3rd Main Road, AMS Layout, Vidyaranyapura, Bangalore, India, 560097, offers comprehensive messaging solutions. By using MsgKart, you acknowledge and consent to the collection and use of information as outlined in this Privacy Policy. Contact us at +91-9886116677 or email at contact@msgkart.com for any inquiries.

Changes to Privacy Policy: We reserve the right to modify this Privacy Policy. Updates will be posted on our website, and continued use of our services after changes signifies your acceptance.

Collection of Personal Information: We collect personal information such as name, contact details, and user interactions to enhance service delivery and user experience. This information helps us tailor our services and respond effectively to your needs.

Use and Sharing of Information: Collected information aids in processing requests, improving service quality, and compliance with legal obligations. We may share your data with affiliates or third parties for operational purposes or to enhance your customer experience.

Non-Personal Information: We also collect non-personal data, which may be used in aggregate for service improvement. This includes technical and diagnostic information.

Cookies and Location Services: We use cookies to improve your interaction with our platform. Location services may be employed to refine the functionalities provided, subject to your device settings.

User Rights: You have rights to access, modify, or request deletion of your personal information, under certain conditions. Please consult our full policy on our website for detailed procedures.

Security and Data Management: We commit to safeguarding your personal information with appropriate security measures. Your data may be processed for legitimate business purposes as outlined in this policy.

Third-Party Services: Our service includes links to third-party sites, governed by their own privacy policies. We are not responsible for their content or privacy practices.

Liability and Complaints: For complaints or queries regarding data protection, contact our designated Data Protection Officer. Note, we are not liable for indirect damages resulting from data loss or service use.

Conclusion: This Privacy Policy forms part of the terms and conditions for using MsgKart. We value your trust and are committed to protecting your personal information. For a detailed and updated version of our policy, please visit our website.

Contact Details: MsgKart by Vikraysoft Private Limited, 43 Nisarga, 3rd Main Road, AMS Layout, Vidyaranyapura, Bangalore, India - 560097. Phone: +91-9886116677. Email: contact@msgkart.com

    • MsgKart logo with stylized speech bubble symbol in orange gradient next to bold text 'MsgKart' in white and orange.

      3rd Floor, Urban Desk, Shreelekha Complex,
      Vikraysoft Private Limited, 73, WOC, Mahalakshmi Layout,
      Bengaluru, Karnataka 560086

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