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CAMPAIGN ORCHESTRATION

One campaign, every channel, right on time.

Plan one journey across RCS, WhatsApp, AI voice, SMS and email. MsgKart picks the next channel when a message isn't delivered or read, sends at the hour each customer is most likely to respond, and shows you what worked at every step.

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JOURNEY BUILDER

Build the whole journey on one canvas

Start with a trigger, add channels and wait times, and decide what happens when a customer reads, replies or ignores a message. One journey replaces five separate campaigns.

✓
Start from a CRM update, an app event, an API call or a scheduled list
✓
Branch on delivered, read, replied, clicked or paid
✓
Customers leave the journey as soon as they do what you asked
TRIGGER
EMI due in 3 days
RCS
Reminder with a Pay now button
8,420 delivered
Not read in 4 hours
WhatsApp
Reminder with a payment link
3,290 sent · 2,710 read
No reply in 24 hours
AI voice
Call in the customer's language
1,180 calls · 840 answered
Call missed
SMS
Payment link as a text
340 sent
✓ 71% paid before the due date
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REACH AND TIMING

Reach every customer, at the right moment

Each message goes out on the channel that works for that customer, at the hour they usually respond.

PS
Priya S.
EMI reminder · Loan #20418
RCS
Not supported on this phone
✕
WhatsApp
Delivered 10:02 · Read 10:15
✓
AI voice
Not needed
–
SMS
Not needed
–
01

Fallback that follows the customer

If RCS isn't supported or a message isn't delivered, the next channel takes over. Customers who have already responded are never messaged again.

RCS
→
WhatsApp
→
AI voice
→
SMS
Reply rate by hour · Priya S.
9 AM
12 PM
3 PM
6 PM
8 PM
10 PM
Best time: 8 PM · next message held until then
02

Sent when they're likely to reply

MsgKart learns when each customer usually reads and replies, and holds messages until then. Quiet hours and frequency limits are respected automatically.

Learn
→
Schedule
→
Send
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BUILT-IN CONTROLS

Everything a campaign needs, in one place

Pick the audience, set the rules once, and let every journey follow them.

◎

Audience segments

Choose customers by profile, behaviour or past replies. Segments refresh before every send.

⚡

Event triggers

Start a journey when a cart is left, an EMI falls due or a form is submitted, through API or webhook.

◷

Quiet hours and limits

Set how often a customer can hear from you and the hours when nothing is sent.

A/B

A/B testing

Test two messages or two channel orders on a small group, then send the winner to the rest.

{ }

Personal messages

Fill in names, amounts, due dates and links from your own data in every template.

⊘

Opt-outs respected

When a customer opts out on one channel, every journey stops for them straight away.

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STEP-BY-STEP ANALYTICS

See what every step actually delivered

Each step shows how many customers it reached, how many read it and how many acted, so you know which channel did the work and where people dropped off.

✓
Delivered, read, replied and converted for every step
✓
Conversions credited to the channel that earned them
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Export reports or pull the data through API
EMI reminder journey
Last 30 days
Entered journey
10,000
RCS delivered
8,420
Read on RCS
5,130
Moved to WhatsApp
3,290
AI voice calls
1,180
Paid on time
7,100
71%
Paid on time
WhatsApp
Most payments
3.4%
Reached SMS

Ready to run campaigns that reach everyone?

Book a walkthrough and see your own campaign journey running across RCS, WhatsApp, AI voice and SMS.