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ANALYTICS

Know What Every Campaign Really Delivers.

Real-time analytics for every WhatsApp, RCS and voice campaign, all in one dashboard.

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Campaign analytics

See how every campaign performed.

Track every WhatsApp and RCS campaign from send to read. See what was delivered, what failed, who interacted and what it cost, right next to the message your customers received.

Campaign analytics
Live · Sample brand
WhatsApp
RCS
Campaign name
EMI reminder, November
Status
Completed
Created by
Ananya R.
Sent on
Nov 2, 2026, 10:30 AM
Template
emi_reminder_v2
Audience
November dues (CSV)
Retries pending
12
Total spend
₹ 1,842.60
Attempted
2,400
Failed
96
Sent
2,304
Delivered
2,188
Read
1,742
Interacted
618
Delivery stats
Cumulative
Attempt 1
2,400
Attempted
96
Failed
2,304
Sent
2,188
Delivered
1,742
Read
618
Interacted
Message preview
What your customer sees on WhatsApp
M
MsgKart Demo
EMI reminder

Hi Rahul, your EMI of ₹4,250 for loan ending 4821 is due on 5 Nov. Pay before the due date to avoid late charges.

10:30 am
Pay now
Campaign name
Festive offer, Diwali
Status
Completed
Created by
Karan M.
Sent on
Oct 28, 2026, 6:00 PM
Template
festive_offer_card
Audience
Active customers (CSV)
Retries pending
0
Total spend
₹ 2,310.40
Attempted
3,200
Failed
210
Sent
2,990
Delivered
2,870
Read
2,114
Interacted
734
Delivery stats
Cumulative
Attempt 1
3,200
Attempted
210
Failed
2,990
Sent
2,870
Delivered
2,114
Read
734
Interacted
Message preview
What your customer sees in their messaging app
M
MsgKart Demo
✓
Festive offer
Up to 20% off
Celebrate Diwali with 20% off

Shop festive picks from your favourite brands. Offer ends 5 Nov.

Shop now
View offers
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APPOINTMENT ANALYTICS

Every appointment, measured live

See how many reminders reached customers, who read them and how many booked, rescheduled or asked for directions, on WhatsApp and RCS side by side.

Appointment reminder analytics
Live · Sample clinic
WhatsApp
RCS
Sent
12,600
Utility reminders
Delivered
98.4%
12,398 phones
Read rate
94.1%
Read in 6 min on avg.
Slots booked
5,210
42.0% of delivered
No-shows
−41%
vs call reminders
Bookings by day
This week
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Most replies arrive within 30 minutes of the reminder
What customers tapped
Quick replies
Confirm slot
Booked straight into the calendar
5,210
Pick another time
Rescheduled without a call
960
Get location
Opened the address on Maps
2,470
Talk to the front desk
Handed to an agent in the inbox
350
Attempted
18,400
Reminders sent
Delivered
97.1%
17,866 phones
Read rate
90.4%
Read in 9 min on avg.
Slots booked
6,240
34.9% of delivered
No-shows
−38%
vs SMS reminders
Bookings by day
This week
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Most slots are picked within an hour of the RCS reminder
What customers tapped
Suggested replies
Confirm slot
Booked straight into the calendar
6,240
Pick another time
Rescheduled without a call
1,180
Get directions
Opened the address on Maps
2,930
Talk to the front desk
Handed to an agent in the inbox
410
Illustrative sample data showing the appointment analytics MsgKart gives you.
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Manager dashboard

Every ticket, every agent, in one live view

Managers see all tickets across the team, assign them to the right agents and keep an eye on workload and closures as they happen.

Live dashboard
All tickets · Support team
Today
7 days
30 days
Custom
Total tickets
4,286
All time
Unassigned
18
Waiting for an agent
Open
326
Being worked on
Closed
3,942
2,710 agent · 1,232 bot
Agent status
16 agents
 
Active
12
 
On break
3
 
Idle
1
NS
Neha S.
Active
14 open
AM
Arjun M.
Active
11 open
RT
Riya T.
On break
9 open
Ticket closure trend
 
Agent
 
Bot
 
 
Mon
 
 
Tue
 
 
Wed
 
 
Thu
 
 
Fri
 
 
Sat
 
 
Sun
Unassigned
T-2058 · Kavya Menon
Customer query · Refund status · 2 min ago
Assign to
AM
Arjun M.
Assign
Access to every ticket
Open any ticket in the team, read the full conversation and step in when a customer needs it.
Assign to the right agent
Route new and unassigned tickets to the agent best placed to resolve them, in one click.
Track team and closures
See who is active, on break or idle, and how many tickets agents and the bot close each day.
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Call records

Every WhatsApp call, on record.

See every WhatsApp business call in one place, from the first attempt to how it ended. Spot where calls drop off, how fast customers pick up and how long your team talks.

WhatsApp Business Calling
Call Monitor

Customers answered 61.2% of calls that rang.

Today
Yesterday
Last 7 days
Last 30 days
Calls attempted
240
218 accepted by Meta
Answer rate
61.2%
of calls that rang
Connected calls
126
52.5% of attempts
Avg call duration
1m 48s
38% of calls over 2 min
Avg ring duration
6.2 s
to pick up when answered
Permission revoked
3
customers turned off calls
Call funnel

Each step as a share of calls attempted. The step that loses the most calls is marked in red.

Attempted
Call placed
240
100%
−22 lost (9.2% of attempts)
Initiated
Meta accepted the call
218
90.8%
−12 lost (5.0% of attempts)
Ringing
Phone rang
206
85.8%
−80 lost (33.3% of attempts)
Answered
Customer picked up
126
52.5%
−0 lost (0.0% of attempts)
Connected
Talk time above 0 s
126
52.5%
How calls ended

Final state of every attempt, from WhatsApp call status updates.

Connected
Talked to customer
126
52.5%
Missed
Rang, no answer
48
20.0%
No permission
Customer hasn't allowed calls
22
9.2%
User rejected
Customer declined
18
7.5%
Agent hung up
Before answer
14
5.8%
Didn't ring
Accepted, phone never rang
12
5.0%
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INDUSTRY

Built for every industry

From regulated BFSI workflows to high-velocity D2C commerce, MsgKart's Agentic AI adapts to the language, compliance and cadence every sector demands.
01
Finance & BFSI
Automate collections, EMI reminders and customer servicing across every lending product.
02
E-Commerce & D2C
Recover abandoned carts, confirm orders and drive repeat purchases via conversational commerce.
03
Travel & Hospitality
Automate bookings, itinerary updates and guest support across voice and messaging channels.
04
Healthcare
Automate appointment reminders, follow-ups and patient engagement with compliant messaging.
05
Automobile
Engage leads, schedule test drives and automate service reminders across the ownership lifecycle.
06
Real Estate
Qualify property leads instantly and nurture buyers with AI-guided journeys to site visits.

Decisions backed by real numbers.

See what works across WhatsApp, RCS and voice, and put your budget where it pays off.
Book a Demo  →